Frank Perdue

Date of Birth: May 9, 1920

Zodiac Sign: Taurus

Date of Death: March 31, 2005

Biography

Frank Perdue, born Arthur W. Perdue, was an influential American businessman best known for his role in transforming Perdue Farms into one of the largest and most innovative poultry companies in the United States. Born on May 9, 1920, in Salisbury, Maryland, he joined the family business full-time after graduating from high school. Under his leadership, Perdue Farms grew from a modest enterprise into a nationally recognized brand, known for its high-quality poultry products. Frank was renowned for his innovative marketing strategies, particularly his decision to personally appear in television commercials, a rarity for CEOs at the time. His catchphrase, “It takes a tough man to make a tender chicken,” became iconic and helped cement Perdue Farms’ reputation for quality. Frank’s leadership and vision not only revolutionized the poultry industry but also set new standards for branding and customer trust. He was actively involved in numerous philanthropic endeavors, focusing on education, health, and community services. Frank Perdue passed away on March 31, 2005, leaving behind a legacy of innovation, quality, and integrity.

5 Interesting Facts about Frank Perdue

1. Frank Perdue was one of the first CEOs to become the spokesperson for his own company, appearing in over 200 television commercials.

2. He implemented a rigorous quality control system known as “Perdue Perfection,” ensuring the highest standards for his poultry products.

3. Frank Perdue was a major philanthropist, donating millions to various causes, including education and healthcare.

4. Perdue Farms was one of the first companies in the poultry industry to implement vertical integration, controlling every aspect of production from hatching to packaging.

5. He was awarded the Horatio Alger Award in 1983 for his achievements in business despite humble beginnings.

5 Most Interesting Quotes from Frank Perdue

1. “It takes a tough man to make a tender chicken.”

2. “Quality is remembered long after the price is forgotten.”

3. “Work hard, do what’s right, and the rest will take care of itself.”

4. “Being a good manager is about character. It’s about honesty, integrity, and hard work.”

5. “Innovation is the key to staying ahead in any business.”

Highest Net Worth Achieved

Frank Perdue’s highest net worth was estimated to be around $300 million.

Children

Frank Perdue had three children: 1. Sandra Spedden Perdue 2. Anne Katherine Perdue 3. James “Jim” Perdue, who succeeded him as the chairman of Perdue Farms.