Paul Arden

Date of Birth: April 7, 1940

Zodiac Sign: Aries

Date of Death: April 2, 2008

Biography

Paul Arden was a British author and advertising executive born in 1940. He is best known for his influential career in advertising, especially during his time as the Executive Creative Director at Saatchi & Saatchi, one of the world’s leading advertising agencies. Arden was renowned for his unconventional thinking and creative genius, which helped shape the advertising industry. After a successful career in advertising, he turned his attention to writing and became a best-selling author. His books, including “It’s Not How Good You Are, It’s How Good You Want to Be” and “Whatever You Think, Think the Opposite,” have inspired countless readers to rethink their approaches to creativity and success.

5 Interesting Facts about Paul Arden

1. Paul Arden played a key role in creating iconic campaigns for British Airways and Silk Cut.

2. Despite his success, Arden was known for his modesty and often downplayed his achievements.

3. He left school at the age of 16 and began his career in advertising as a junior copywriter.

4. Arden’s books have been translated into multiple languages and continue to be popular worldwide.

5. He was also a talented photographer and published a book of his photographs titled “My Favourite Things.”

5 Most Interesting Quotes from Paul Arden

1. “It’s not how good you are, it’s how good you want to be.”

2. “Do not seek praise. Seek criticism.”

3. “The world is what YOU think of it, so think of it DIFFERENTLY and your life will change.”

4. “You don’t have to be creative to be creative.”

5. “Nearly all rich and powerful people are not notably talented, educated, charming or good-looking. They become rich and powerful by wanting to be rich and powerful.”

Highest Net Worth Achieved

At the peak of his career, Paul Arden’s net worth was estimated to be around $10 million.

Children

Paul Arden had one son, James Arden, who has largely stayed out of the public eye and pursued a career outside of the advertising and writing industries.