Shoshana Zuboff

Date of Birth: November 18, 1951

Zodiac Sign: Scorpio

Biography

Shoshana Zuboff is a distinguished American scholar, author, and educator, best known for her work on the implications of digital technology and capitalism. She was born on November 18, 1951, in the United States. Zuboff is a former Harvard Business School professor and is renowned for her seminal work on the concept of “surveillance capitalism,” which she explores in her acclaimed book “The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power” (2019). Zuboff’s academic career is marked by her deep engagement with the human implications of digital technologies. Her first major book, “In the Age of the Smart Machine: The Future of Work and Power” (1988), examined how information technology was transforming work and management. Over the years, she has become a prominent voice in discussions about privacy, technology, and power, frequently contributing to major publications and speaking at international forums. Her work has had a significant impact on both academic circles and public discourse, making her a pivotal figure in understanding the dynamics of power in the digital age.

5 Interesting Facts about Shoshana Zuboff

1. Shoshana Zuboff coined the term “surveillance capitalism” to describe the business model of companies like Google and Facebook that profit from collecting and selling user data.

2. She is a retired professor from Harvard Business School, where she was one of the first tenured women faculty members.

3. Zuboff’s book “The Age of Surveillance Capitalism” was named one of the best books of 2019 by the Financial Times and The Guardian.

4. Her first book, “In the Age of the Smart Machine,” foresaw many of the changes in work and society brought about by information technology.

5. She has been a vocal critic of the ways in which large tech companies exploit user data for profit, advocating for stronger privacy protections.

5 Most Interesting Quotes from Shoshana Zuboff

1. “Surveillance capitalism unilaterally claims human experience as free raw material for translation into behavioral data.”

2. “We are the sources of raw material in a new logic of accumulation that focuses on our personal data.”

3. “Privacy is not private; it is a collective action problem.”

4. “We are at the beginning of a new economic order, one that claims human experience as free raw material for translation into behavioral data.”

5. “The goal of everything we do is to change people’s actual behavior at scale.”

Highest Net Worth Achieved

While exact figures are not publicly available, it is estimated that Shoshana Zuboff’s highest net worth is in the range of $1-$5 million, primarily from her academic career and book sales.